6 ideas on how to create a practical and attractive packaging
It’s no secret that first impressions are important, and nowhere is this more true than in the retail setting. Your packaging is often the first thing customers will see when they encounter your product, so it’s important to make sure it’s both practical and attractive. Here are six ideas to help you create eye-catching and functional packaging for your products.
1. Handheld package sealers
They can be used to create resealable packages that are easy for customers to open and close. This type of packaging is great for products that need to be sealed in order to maintain freshness, such as food items. Additionally, it’s easy to add a label or branding to these types of packages. For example, handheld heat sealers can be used to create tamper-evident packaging that will help ensure your product isn’t tampered with before it reaches the customer. If you’re looking for a more affordable option, you can also use handheld impulse sealers. It’s important to note that these types of sealers require the use of an external power source, such as a battery pack or AC adapter.
2. Pressure-sensitive labels
Pressure-sensitive labels are a great way to add branding or product information to your packaging without having to invest in expensive printing equipment. These labels can be custom-printed with your company logo or product information and then applied to your packaging using a simple hand-held applicator. Pressure-sensitive labels are also available in a variety of materials, so you can choose the option that best suits your needs. For example, if you’re packaging products that will be exposed to moisture, you may want to use labels made from waterproof materials.
3. Shrinkwrap
Shrink wrap is a versatile packaging material that can be used to create both tamper-evident and water-resistant packages. This type of packaging is often used to package food items, as it helps to keep them fresh and prevents them from being contaminated by outside contaminants. Shrink wrap is also commonly used to package products that need to be shipped, as it provides an extra layer of protection against damage during transit. Additionally, shrink wrap can be printed with your company logo or product information, making it a great marketing tool. It’s important to note that shrink wrap requires the use of an external heat source, such as a heat gun, in order to shrink properly.
4. Stand-up pouches
Stand-up pouches are a popular type of packaging for food items, as they allow the product to be displayed prominently while taking up less shelf space. Additionally, stand-up pouches can be sealed using a variety of methods, such as heat sealing, zip locking, or Velcro closures. Stand-up pouches are also available in a variety of materials, so you can choose the option that best suits your needs. For example, if you’re packaging products that will be exposed to moisture, you may want to use pouches made from waterproof materials.
5. Vacuum sealers
Vacuum sealers are a great way to create airtight and water-resistant packages. This type of packaging is often used to package food items, as it helps to keep them fresh and prevents them from being contaminated by outside contaminants. Vacuum sealers can also be used to package products that need to be shipped, as they provide an extra layer of protection against damage during transit. Additionally, vacuum sealers can be used to create tamper-evident packaging that will help ensure your product isn’t tampered with before it reaches the customer.
6. Zip lock bags
Photo by cottonbro
Zip lock bags are a great way to create resealable packages that are easy for customers to open and close. This type of packaging is great for products that need to be sealed in order to maintain freshness, such as food items. Additionally, it’s easy to add a label or branding to these types of packages. For example, you can use zip lock bags to create tamper-evident packaging that will help ensure your product isn’t tampered with before it reaches the customer. If you’re looking for a more affordable option, you can also use heat sealable bags. It’s important to note that these types of bags require the use of an external heat source, such as a heat gun or iron, in order to seal properly.
When it comes to choosing the right type of packaging for your product, it’s important to consider both your budget and the needs of your customers. If you’re looking for a more affordable option, you may want to consider using pressure-sensitive labels or shrink wrap. By following these tips, you can create both practical and attractive packaging for your products.
