8 useful promotional items that show the customer you’re on their side
When you’re looking to create loyal customers, the best action you can take is showing them that you care about them beyond their pocketbook. Giving away useful promotional items (branded with your logo) will help you charm customers with ease. When you’re preparing to kickstart a promotional merch giveaway marketing strategy, knowing what item(s) to give out becomes key. To assist you, here are eight promotional items that show the customer that you’re on their side:
1. Plastic cups
When you’re ready to throw a party, the number of cups and silverware you have can make a huge difference, and allow you to accommodate your guests effectively. By personalizing plastic cups with your brand, you can make your customers (and potential future customers) associate your company with a good time. As they make unforgettable party memories while drinking out of your plastic cup, they’ll come to feel a sense of loyalty to your brand.
2. Water bottles
Staying hydrated is critical to your mental and physical health. People love to have a handy water bottle by their side to ensure they can have a drink when they really need it. Branding water bottles and giving them out for free will make your company much more popular with the sporty and health-conscious crowd. Spreading the word about your brand as much as possible is key to using promotional item giveaways to your company’s advantage.
3. Stress balls
Long days at the office can leave you exhausted. If you’re targeting a business-savvy crowd, you need to be branding stress balls. As a business-minded company, you already understand how relaxing and relieving a stress ball can be. Give the gift of being unable to unwind by giving out tons of stress balls to your audience. Stress balls are incredibly cheap to buy in bulk as well, so they are perfect for companies that want to use promotional giveaway strategies on a budget.
4. Hats
Everyone loves a free hat. One of the best aspects of hats is that they put themselves front and center. If you want to create a practically-free walking billboard (and lots of them at that), you need to give our stylish hats with your logo on them. The snazzier your logo looks on the hat, the more likely that your customers will wear them when they go out on the town. Make sure that they’re comfortable, and your branded hats will be the talk of any event where you’re giving them out.
5. Towels
When you’ve worked up a sweat after a long workout, you must dry off. Otherwise, your skin is going to be damaged, and you’ll lack that fresh post-workout feeling that you’re going for. Gift your customers the ability to stay dry with personalized, branded towels and you’ll make the sporty crowd that much more aware of your company. Typically, companies go with personal-sized towels so that they can buy bulk for an affordable price.
6. Massagers
Massagers are fantastic after a hard workout. Pairing massagers with towels can help you become a huge hit with the consumer crowd that you’re targeting. There are lots of massager varieties to choose from, depending on your company’s promotional merchandise budget. Consider how you will go about advertising that you’re giving them out, and your efforts will be much more fruitful.
7. Hand sanitizer
Helping your audience stay safe from germs is a noble effort. Hand sanitizer is cheaper than ever, and buying branded hand sanitizer bottles in bulk can provide a great marketing opportunity. You can give out spare hand sanitizer around your offices as well. After all, keeping your employees safe from germs is equally important. Consider buying hand sanitizer that’s scented and they will be that much more popular with the crowd that you’re advertising to.
8. Sunglasses
No matter what time of the year it is, sunglasses help us keep our eyes cool and protected. Sunglasses are easy to brand and customize, which has led them to be one of the most common items companies use to charm customers. If you want surefire promotional merchandise hits, sunglasses, as well as plastic cups and water bottles, are the way to go.
Make your brand a party
By embracing the fun side of marketing and giveaways, you can make your brand a party. Bringing customers into your pool of repeat customers is easier than ever if you use promotional merchandising correctly. Once you’ve created mobile billboards around town, you’ll be glad you invested.
