All posts by: SCG

6 tips for reducing IT stress for your business

Running a business can be stressful in many different ways. There are so many cogs that have to work simultaneously in order for a business to thrive: the team; the product; the marketing; the customers. In today’s precarious climate during the COVID-19 pandemic, businesses have been under more pressure than ever before to stay afloat and keep profits turning. It has taken strength, determination and strategy to haul businesses through this tough year.

When it comes to the delicate balance of a high-achieving business, IT is a crucial foundation. In the 21st Century, absolutely is done online; finances, negotiations, marketing, and the selling of your product itself will all happen through your IT system. IT systems are things we take for granted most of the time – until they fail. Many businesses can experience serious stress and even financial loss due to IT complications. Here are six tips for reducing IT stress for your business!

Research, research, research

Especially for new businesses that are still in the startup process, researching the IT systems that are available to you is absolutely essential. It is a quagmire of confusing terms and setups, and if you’re not familiar with IT as a professional, this world can be a bit of a headache. This stress and fatigue often causes business owners to jump the gun, and set up an IT system which doesn’t adequately suit their business or the employees who work there.

Taking the time to assess the options you have at your disposal, seeking out the quality that will help your business flow, is definitely a worthy enterprise.

Assessing your specific needs

Although all businesses function within the same capitalist system, there is no one business which has exactly the same needs. That’s what makes your enterprise so unique! What your business needs IT-wise all depends on the scale of your operation, your specific serves, your budget and your office space. Assessing these needs before you decide on your IT setup means that you aren’t going to have big gaps in your requirement list later down the line. You may also save money by making these assessments – there is no point in having certain advanced levels of IT in place, which are both expensive and complicated, if you don’t need them!

Reach out to experts

If you are feeling the stress of attempting to understand the intricacies of your essential IT setup, you’re not alone. This vital building block of your business’ success cannot be underestimated. With a strong IT system in place, with adequate support and programs for your company’s needs, you are set to thrive. IT is the last thing that you should be concerned about when running your business!

This is why it’s so important to reach out to an IT partner who can implement trustworthy systems for you. Creating a relationship with a partner who can provide you with support, advice, guidance and security is essential to setting up a business with IT systems you can rely on. If you are experiencing challenges with your existing IT setup, calling on your IT partner to assist you will have the problem fixed in no time at all.


Once you have a great system in place, a common mistake many companies make is to inadequately train their staff to utilize it. This can lead to unnecessary errors in financial or product management. It also contributes to time wastage – an employee who is attempting to navigate your IT system without proper training is likely to be slower and more likely to make mistakes, which then need correcting.

So once you have implemented your IT system, ensure everyone is trained to use it efficiently and correctly. Although training costs initial time and money, the long-term benefits of having a well-trained staff team outweigh the original cost.

Seeing IT as an investment, not an add-on

Even if your business has nothing to do with IT, every single business needs a strong IT system in order to operate. Without it, you can find yourself in all sorts of trouble. This is why it is vital for your business to see IT as an investment, rather than an extra expense you put at the bottom of the list. Here are some reasons why it’s best to invest properly in your IT.

  • Cyber security. As a business owner, you’ll know the importance of keeping your finances and private documents, well, private. Increasingly, businesses are being threatened and extorted by hackers who take advantage of weak IT systems. Investing in your IT system is like investing in your home – with strong foundations, the structure is less likely to be shaken by events outside of your control.
  • Efficiency. Business nowadays is about keeping up with the market. Lose traction, and you’re likely to end up at the bottom of the pile. With a well-invested IT setup, your efficiency as a business will only increase, allowing you to function to your highest potential.
  • Reliability. The last thing any customer or client wants is inconsistency. Unreliable companies never go far. If you are constantly experiencing technical difficulties, your company comes across as unprofessional and untrustworthy. In the eyes of the client, every mistake matters – so make sure your IT is up to scratch.
  • Finances. Seeing as almost all your financial information and transfers will be done through your office IT system, making sure these are securely and efficiently done could not be more important.

Legal advice

This might seem like an extreme measure, but particularly as your business grows, you will want to seek legal advice. When it comes to dealing with finances, customer information and engaging with third parties, it is important to know the data protection laws that are in place. Ensuring that your employees, and your IT partner, are all complying with data protection laws is absolutely essential for your business to continue. Most IT systems suitable for businesses are installed with data protection compliance; however, it does not harm to seek professional guidance when it comes to online business.


Lessons for freelancers to learn post-Coronavirus

Coronavirus has had a significant, unprecedented impact on businesses and individuals, with freelancers being among the worst hit. While there has been expert advice for freelancers, a dip in demand has meant that many have struggled.

While you can’t go back in time and do things differently, you can change your future. Take a look at the following lessons for freelancers to learn post-coronavirus so that you can protect yourself in the future.

Stay on top of your books

Image Credit: Unsplash under Creative Commons

One of the issues many freelancers have faced at this time is not knowing the latest about their accounts. This has meant many overdue invoices have gone unpaid by clients who are also facing issues, and tax and expenses details aren’t up to date. You can change this by using simple bookkeeping software. Managing your accounts and updating them regularly will give you a much better idea of your business’ finances, so if the worst should happen again, you’ll be much more clued up about the situation you’re in.

Focus on building better client relationships

Building strong client relationships is a must for any freelancer, as is ensuring good word of mouth. Many businesses are having to cut back on their activities now, external payments being one of the first to go. But working closely with your clients, even the ones you work with less frequently, will help keep you in mind the next time there’s work to be done.

Reaching out to clients during lockdown, and even offering some discounted services, could help things pick up and get you working again.

Get emergency savings in place

The importance of savings has never been truer than now. Freelancers and the self-employed have had to wait to receive assistance from the government, which has caused issues for many. By vowing to boost your emergency savings, you can cover yourself against future emergencies, including sickness and quiet periods.

It might also be worth looking at some form of income protection insurance to help cover you against any future difficulties you might face.

Learn to stay productive during downtime

If you’re used to being busy, then facing a quiet spell can be a challenge. While it’s a good opportunity to take some time off and recharge, anything more than a couple of weeks will soon leave you bored. Take this time as an opportunity for learning and developing your skills – there are all kinds of online resources you can take advantage of! Meanwhile, spend some time searching freelance portals for work – you never know what you might find on places like People Per Hour to keep you busy.

It’s a difficult time for everyone, and there will no doubt be lessons to learn about all aspects of life once this is over. As a freelancer, you owe it to yourself to protect your future and make sure you’re equipped to cope with a crisis. Learn lessons from this uneasy time make some key improvements going forward.


Employees reveal what makes them most unhappy at work

Employees are what keep their company’s pockets lined, but employers don’t always treat them as well as they should. Here are some of the reasons people report for being unhappy at work.

No flexibility

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Flexibility is important. Many employees will have childcare commitments and other things going on in their lives meaning rigid working hours aren’t suitable and are generally something that most of us dislike when it comes to our jobs. There are lots of ways you can stay productive and still give workers flexiblity these days, such as letting them work from home. Home workers tend to be happier and take less sick days which is something that benefits both you as the boss and them. Without a long commute, rigid working hours and being stuck in an uncomfortable chair all day, it’s no longer that people are happier working from home rather than a traditional workplace. Consider letting those who can work at home have the option to do so, even if it’s only on some days a week. 

Poor surroundings

This could be a workplace that’s too hot or too cold, too dim, too brightly lit, or badly decorated. As humans we’re hugely affected by our surroundings, and so making sure they’re up to scratch will benefit your workers. You could look into architectural services to make improvements to the building, or a professional decorating company. Have the place professionally cleaned regularly too, these things make all the difference. 

A boss that doesn’t listen

Research has shown that a tough boss doesn’t make people work harder. It just equates to more stress, which in many cases doesn’t allow staff to do their best work. If you have the kind of boss that listens to any concerns and is sympathetic while remaining professional, you’re much more likely to be happier in the workplace. 

No employee benefits

Wages are the most important thing to employees. Of course, jobs should be more than just about money, people need to be able to find something enjoyable or rewarding in what they do. But it’s money which is the main motivation, it’s why people go to work- because they have bills to pay. On top of this, employee benefits are what keep people in their jobs as they help them to feel secure. Dental, medical and retirement plans are all things that make a worker feel valued and less likely to seek another company to work with. 

No training or education

Feeling stuck in a dead end job where you’re going to waste is one of the worst things about many job roles. One of the best things companies can do to combat this is create a system within the workplace where people are able to get promoted internally as time goes on. This means they get the satisfaction of improving as they work and there are always have skilled people to move through the job ranks as senior staff members leave. 

What you need to know about server virtualization

Server virtualization has become a real “gamechanger” for data centers and for the people that manage and administer it. It has offered efficiency in an era where it is desperately required. Unfortunately, there are very few businesses that are 100% virtualized. For the businesses that have managed to virtualize most of the servers that they use in their companies, are they taking full advantage of every benefit that virtualization has to offer?

Whether you know about virtualization and you are using it daily or you are new to the concept, you should be aware of all the benefits and you do not become stalled-out before realizing all these benefits (for your sake and your company’s sake). Each benefit provides you with a way to make your company and your life more efficient while lowering the costs linked to computing.

If we had to put them into a list, here is our top 10 benefits linked to server virtualization:

#1 Server consolidation

By collapsing your “physical” servers into “virtual” servers and lowering the physical server numbers that you have your business will experience dramatic savings when it comes to cooling and power costs. In addition, you will reduce your datacenter footprint and this often includes UPS costs, diesel-generator costs, floor space, rack space, and network-switch costs.

#2 Prevent server sprawl

Before the introduction of server virtualization, the admins had to over-provision servers in order to make sure user demands were met. Server virtualization does away with over-provisioning allowing you to size each virtual machine perfectly.

#3 Do a lot more with less

With an economy that is lagging, admins and IT departments now have to do a lot more using less. Server virtualization has made admins more agile and efficient, which allows us to do a lot more using less, and allows us to look like a superhero when it comes to the IT department.

#4 Save on costs

Your company will not only save on cooling and power costs of servers, and the physical server-hardware, that was once consolidated, but you can also save time that was once used to administer the physical servers. The end-users become more productive due to lowered downtime along with much more.

#5 Moving running virtual machines

One of the most powerful features linked to server virtualization has to do with the capacity to move running virtual machines from 1 host to the next without any downtime. VMware’s vMotion easily does this on your behalf and this is a feature that makes the other features such as DRS (distributed resource scheduler) and DPM (distributed power management) possible.

#6 Elevate uptime

The features like storage vMotion, vMotion, VMHA (Vmware high availability), all contribute to virtualized servers being able to run very quickly when compared to the servers that once operated on physical-hardware.

#7 Image-based restore and backup

When you are able to restore and backup entire virtual-machines, it becomes possible to back up the VMs far quicker and put these back when needed. In addition, image-level backups also make the activity of disaster-recovery much easier. In addition to this, only the changed blocks have to be backed-up while these backups can be completed at any time due to “snapshot” technology.

#8 Virtual labs

When you are able to create virtual labs (a group of VMs on a virtual network that is private), you are able to test vSphere, Active Directory, Exchange, and more. In the past, this was once cost-prohibitive when it came to the physical servers.

#9 Simplified disaster recovery

Because virtual machines are hardware-independent (which means they do not tie up to a physical server), it becomes possible to restore an image-based backup on all types of hardware that are able to run vSphere. To add to that, software features such as SRM (site recovery manager) automate failover and testing if any disasters strike.

#10 Allows you to move to the cloud

When you virtualize your servers and you make them portable, you can now move these to most cloud-hosting companies such as Intergrid when you feel comfortable to do so.

Make sure you think about these benefits and use these advantages to provide your company with the jumpstart that it needs. Also, keep in mind that there are different types of virtualization. These include desktop, I/O storage, application, and more.


How to grow your YouTube channel?

Do you want to learn how to grow your YouTube channel? These tips will help you do so.

1. Boost the channel by doing YouTube ads

At the start of my channel, I didn’t do any ads simply because my budget was too low to do so.

However, with my second channel, I’ve already set it up. Due to having another company that makes up part of the viewership of this channel, I now have enough money to run ads to boost the channel.

My reasoning for doing so is because the YouTube algorithm takes some time to figure out your channel and if it is good or not.

In the event that you’ve just started or intend to start a new YouTube channel, then you should know that YouTube will take some time to realize that you’re a good channel that people are actually paying attention to and looking at.

These are the reasons why:

The value of your channel is determined by the people who are actually watching your videos, the overall watch time as well as how long people are watching your videos for.

So, completely new channels don’t get views and as a result, YouTube won’t pay much attention because no one else is.

However, if you add paid ads to the equation, things change.

All you need to do is run some paid ads to 3 – 4 of your very best videos and you can use video discovery type ads for this.

It is best to start with $10 – $15 a day in ads and this will help your videos to be seen by your target audience.

This will definitely result in more people subscribing to your channel.

As your videos start to get more views, then they will likely start to show up naturally in YouTube before other videos. In addition to paid ads you can purchase cheap Youtube views to boost your views when you are starting out.

When you run more paid ads to your videos, then you will begin to get organic views on your new channel.

2. Take advantage of traffic sources that already exist

There are many different types of traffic sources such as Facebook pages and groups, blogs, YouTubers etc. Basically, there are definitely other people who are already discussing what you are discussing on your channel.

So, for example, if your channel is about financial advice, then you have to look at the thousands of other blogs, Youtubers etc that already discuss financial advice according to this site. You can actually reach out to the owners of these publications and ask them to promote your channel.

In another example, if you have a workout YouTube channel, there are also thousands of people, channels and groups that focus on fitness and workouts and they are literally in great need of that type of content to provide to their audience.

As a result, whenever you make videos, you should definitely find ways to leverage and use these pre-existing sources of traffic.

Make sure that when you create a new video that you spend as much time as possible to promote it. Basically, you can take an hour of time to contact as many as 20 relevant Facebook groups or pages. By contacting so many, you should get at least one that is willing to promote or share your video. This can easily result in many thousands of views with relatively little effort.

3. Always seek to improve your videos and don’t give up

Even though this advice may seem obvious, it is true. You should always be able to accept feedback on your work and videos so that you can know what is working and what isn’t.

Remember, the videos that you make are for your videos and not just for you.

As a result, make sure that you know what they want by actually listening.

You should also pay attention to how your viewers are actually responding to your videos.

For example, are there a lot of negative comments on a particular video?

Are there more likes than views on another video?

By keeping track of these things, you will see that there are particular topics that your audience likes and prefers. You should then create more videos on these topics. This is usually because it is a need that hasn’t been fulfilled by other channels and is a great opportunity for you.

Therefore, you have to keep going, learning and improving in order to see these opportunities and figure out what to do. Even when you feel like you don’t want to make another video, simply keep on getting in front of your camera and continue. By continuously putting in the work, even when you don’t feel like it, you will eventually be successful.


What should be included in employment contracts

Your start-up is continuing to grow, so now it’s time for you to hire a few people. However, you don’t have a lot of experience with hiring – your current team has been built with a couple of industry friends. But you now would like to incorporate some strong HR practices to allow you to make smart hires.

Let’s begin by discussing the employment contract. The following are some things that should be included to help protect your business as well as your new hire when you make a job offer.

All employment contracts should include the following:

1. Job information

Some of the key information pieces that your contract should begin with include the job title as well as the department or team that the employee will be working with. Explain how the new hire’s performance will be evaluated and to whom they will be reporting to.

2. Benefits and compensation

Detail your benefits and compensation package. It should include the hourly rate or annual salary, information on raises, incentives, or bonuses, and how they can be obtained. Explain what is included in your benefits plan – medical, eye care, dental, etc. – what percentage is paid by the employee and the percentage paid by the employer.

3. Vacation, sick days, and time off policy

 According to Net Lawman, there are a number of things you should do before you hire someone and explaining leave is among the most important. They recommend that you:

  • Explain your time off policy thoroughly.
  • How many paid vacation days does an employee accrue each pay period?
  • Is there an increase in the number of vacation days with longer tenure?
  • You should also explain what your expectations are about unpaid leave, family emergencies, and sick days.
  • Are employees able to make up hours by working weekend events or after-hours?

 4. Classification of employees

Define whether your new hire is a contractor or employee to ensure insurance and tax compliance. Many lawsuits have been faced by Uber due to the company’s employment misclassification,  and it continues to have to fight it. Make sure you know what the differences are between contractors and employees, and classify employees properly from the very start so you don’t have any problems in the future.

5. The employment period and schedule

Your contract should clearly state whether employment is for a certain set term or is ongoing. It also should include when an employee is expected to work in order to define the specific employee-employer relationship.

Include the number of hours hat an employee is expected to work along with any flexible working options that your offer such as working remotely when out of town or working from home. If working weekends or nights is required by the job, explain how often and when.

6. Confidentiality agreement

Keep sensitive information protect such as client data or business trade secrets by having employees sign a confidentiality agreement as part of the employment contract.  Rather than making it a separate piece of paper or contract, have it included as a section directly in the employment contract and have a field within the section where it can be signed digitally by new hires.

7. Technology privacy policy

Be sure to clarify what is acceptable and what is not when it comes to using email and social media on your company’s property. For instance, if you do not want your employees to use company mobile devices or computers to check their personal email or make updates to their own social medial channels, state this. If you don’t want employees saying negative things about work on any social media channels, prohibit this practice.

8. Terms and conditions for termination

Explain the requirements for both parties to terminate the employee-employer relationships, including how much notice is required and whether it needs to be in writing.

9. Outplacement or severance plan information

It might be somewhat early for you to think about it, but if your employee or you decide to go your own separate ways, you will want to do this is a nice way in order to maintain your positive employer brand. You consider offering an outplacement or severance plan.

It is always worth having a lawyer look over your employment contract contact for advice.


What should be considered when hiring an off-page SEO team?

Most webmasters can take care of on-page SEO practices on their own. What seems like a daunting task to many is optimizing their website for off-page signals. After all, it takes a lot of time and requires a lot of patience when it comes to securing backlinks for a website. Yes, backlinks are the most common and effective off-page SEO elements and probably the one that can make or break your website, apart from content.

So, what does it take to partner up with an off-page SEO team? Should you hire just anyone or do some research on it? Read on to learn more about it.

Consider their expertise

Of course, when you’re hiring a service provider you must consider hiring one with extensive experience in the field. Not just the number of years, but also the variety of projects that they’ve handled over the years. A backlinks building service must be familiar with the basic requirements for securing backlinks, such as niche relevancy, anchor text optimization, and also domain authority of linking domains. If your service provider has basic familiarity with these terms, they might be good at flexibly handling your custom project.

Look for their customer feedback

Well, you certainly shouldn’t take only your potential partner’s word for their competency. It is always better to gather evidence to support their claim at being the best. You can ask your service provider, before you hire them, to help you connect with their previous patrons. You can, of course, get in touch with their peers and get their feedback on their experience with the link building agency. After all, a good company should have happy customers and they’ll be more than glad to spread the good word about them.

Evaluate their packages

Apart from ensuring that your partner is highly competent in their task, you must also need to ensure that they fit into your budget. It is always better to evaluate the packages that a link building company has to offer. Take a closer look at what all services do they include into their package, and what other service providers can offer you for the same or similar price. Your partner should be reliable and affordable at all times.

Mix and match your needs

Most importantly, your off-page SEO needs might not be the same as others. Therefore, the strategy for your website should also not be the same as others. Make sure to consult with your link building partner to understand how do they plan to carry out off-page SEO for your website. Would they include guest posting, high-quality content creation, and manual blogger outreach as a part of the basic plan? Besides, would they offer you a complete website audit and competitor analysis? In short, you would need to mix and match your needs with the offers on the table. That being said, make sure that your partner meets most of your needs.

In the end, it all depends upon your needs and the availability of the services. As long as your service provider could meet your needs, you can surely rely on them, but only if they also meet your budget.

The time is now for your business

Are you thinking of starting your own business? Why wait? Get started now, taking advantage of all the opportunities in the industry. There are a few ways to make sure your small business is a success from the start.

How to start

Be clear about what your goal is. If you want to make a certain amount of profit each year, write that down and work steadily towards your target amount. If you want to be able to do good in the community, lay out what charitable works you want to be able to fund, and begin to work towards that. Having clarity in your business, right from the start, will help you to lay out and achieve measurable successes.

Plan ahead. It is no good thinking that you will deal with things that crop up as they arise: often this is too late to head off problems. Try to consider the drawbacks and advantages of each step that you take and plan accordingly. This can be something simple like knowing when to place your order so that the stock arrives in good time before you run out, or something a bit more complex like forecasting your budget up to five years in the future. An ounce of prevention is worth a pound of cure, the saying goes, and this translates, in business, to ‘an ounce of planning is worth a pound of panicky rushing’!

It is key to know the difference between B2C and B2B. Whenever possible deal directly with the end user of your product. Not only does this mean a good price for them while ensuring a decent profit for you – no middleman whisking off the cream for himself – but it means that you will meet and deal with the people who will be using your product themselves. Businesses that deal directly with end-user customers, rather than selling to impersonal businesses that will sell the products on, can find that they have a more intimate and friendly relationship with those customers. This is great for job satisfaction for you and your sales team.

How to succeed

Any business relies on marketing. If people do not know about your product, they cannot buy it. Marketing can be informal and local – a shout-out at the bingo or a stall at the local market with a hand-lettered sign, or it take the form of a formal (and rather expensive) advertising campaign run on television, in newspapers and online. Whichever type of marketing you opt for should match your aims: if you want to grow your company and extend your reach as far as possible, then you should opt for investing fairly heavily in a marketing campaign; having ensured that your company is robust enough to withstand the sudden growth should the campaign be successful!

New customers are the driving force behind any company’s growth, and you should constantly be looking for ways to attract new users to your services and products. Expand outward from your physical base, extending your offering into neighbouring towns around your premises, and then, once those areas are saturated, venture further afield again. With online shopping, it can be harder to define your base, but you can set geographic bars beyond which you cannot or will not sell. For example, you could start off only sending items to mainland United Kingdom address, then expand to island territories. Following that, you could venture into the European Union, and finally, open up to the rest of the world, should your sales be strong enough to support such a move, which would require taking on new staff, learning new regulations and being compliant with the customs and trade laws in each of the new countries with whom you want to trade.

But while you should absolutely keep up the impetus as regards gaining new customers to swell your income base, you should never forget your old customers. Loyalty schemes do not have to cost you a lot: they can be something as simple as an email or a card on their birthday, for the cost of a few pence, but the goodwill such acts can engender will last for a long time, ensuring that you are their first port of call when they need new items. Of course, you can install programs like loyalty cards, where each purchase earns points that can add up to a significant reward or sizable discount, or a scheme where the tenth, fifteenth or twentieth item purchased is free to frequent customers. There are many such schemes about and you are sure to easily find one to suit your company’s structure.

So if you are considering getting started in business, what is holding you back? Think it through and make sure you have considered all the eventualities. Then take the plunge: you will always regret it if you do not try!

Top 5 skills to put on your business analyst resume in 2020

Business analysts need to be armed with stellar skills that help foster companies and achieve business goals.

Hence, recruiters look for professionals who can deliver on such promises, and the only way you can convey your expertise is through a resume.

So when you craft your resume with an ill-prepared mindset with no clue about what skills are appropriate for showcasing your expertise. It becomes a critical problem.

Recruiters need to see your skills in the resume to assess your profile and crown you as a potential candidate.

To help you with that, we devised the following guide for the top 5 skills to put in your resume:

Business analytics skills 

These skills are an integral part of your job that you use on a day-to-day basis.

Hence, to be considered as a serious candidate, you need to showcase these skills in your business analyst resume.

However, you cannot stuff your resume with industry-related jargon. You need to acknowledge the fact that the recruiter may not possess that knowledge.

So it is important to make your resume common. Below are a few skills that are highly critical for a business analyst:

  • Market Search
  • Brand Management
  • Sales Enhancement
  • Budget Planning
  • Business Forecasting
  • Report Generation

Core technical skills 

Being a business analyst, there are multiple tools and methodologies you use every day.

Including such technical skills in your resume is very important, and is different from your generalized business analyst skills.

Your technical skills may range from any software you use to tools and methodologies.

These skills work as a way of showcasing your abilities concerning the technical part of the job.

Here are a few methodologies that a business analyst uses:

  • Use-case
  • Software Development Life Cycle
  • Data Mapping
  • Data Migration
  • Wireframe
  • Python
  • MySQL

Transferable skills 

Transferable skills are a universal set of skills that most individuals include in a resume. For example, leadership, interpersonal, communication, etc.

Apart from taking care of analyzing the data trend, business analysts are required to communicate with the stakeholders and use interpersonal skills in the day to day operations.

Hence, your resume should be a mix of your core competencies and soft skills.

However, it is important to note that including soft skills is not ideal in a resume.

Check the example below: 

Communication can be converted to “Client Communication/Communication”

Analytical skills can be written as “Research Analysis”

Use the above approach to include soft skills in your resume. It helps your resume look professional and definitely sets it apart from the rest.

Skills extracted from the job description

These skills are perhaps the most important ones to write in your resume.

Recruiters do spend a significant amount of time designing the job description to address the requirements of the profile. Hence, it is important to highlight the skills listed in the job description.

Let’s say the job description requires the candidate to “outline problems and requirements”.

Though this definitely would have been a part of your professional experience, you must have thought of this as irrelevant to include in your resume. But you need to include these skills in your resume.

You can write it as “issue resolution” and “requirement assessment”.

Further, the idea is to create a job-specific resume that helps you pass the ATS (applicant tracking system), a software designed to screen resumes based on a few set of keywords.

So, your resume must have these keywords extracted from the job description.

Certifications skills

Certifications help you prove your merit to the recruiter and give you a scope to upskill.

Whether you are looking to advance your career or targeting an entry-level position as a business analyst. Certification is a great tool to bridge that skills gap.

However, when you list your certifications, to showcase the skills you need to include the key modules as well.

For example: 

Business Analytics Certification | Business Analytics Today | Boston, Massachusetts | May ‘19 – Jun ‘20

Software Development Life Cycle | Logistic Regression | Predictive Analytics | Data Visualization

See how the certifications showcase your newly gained expertise. Making such modifications improves the significance of your resume.


To conclude, skills are very important to convey your expertise to the recruiter. Hence, you should take note of everything you include in your resume. Including skills that you cannot substantiate, is not ideal.

Further, creating buckets for points in the professional experience section is a great way to extract skills. Let’s say you created a bucket for 3-4 points as “goal programming & data imputation”. You can include this expertise in a designated skills section.


Which binary options news help traders make profitable transactions

All modern traders interested in binary options can be divided into the following groups:

Participants in online trading who have no doubt that binary options is a real financial instrument, inextricably linked with the global economy. They are sure that the brokerage company really brings their money to the relevant markets.

Traders who perceive binary options as a tool for deceiving unsuspecting subjects of online trading. Many of them believe that betting options should be prohibited and never be used with such names as “financial assets”, “online trading tools” or “highly profitable investment objects”.

Users who understand that binary options are 90% a tool for bookmakers, but some reputable trading platforms provide the opportunity to conclude transactions using binary options news.

What every beginner trader should know about binary options

When deciding on the possibility of using options as a tool for making a profit, it is necessary to carefully study the available information about them, and also to find out how experienced traders relate to binary options.

In 2018, one of the most respected regulators of financial markets, ESMA banned all operations with binary options in the EU, arguing its decision with a huge number of complaints not only about the instrument in question, but also to brokers who provide access to binary options. Every three months they extend their ban, sometimes introducing minor “concessions”. Some financial analysts argue that all this is done for a particular company, which in 2019-2020. will become a legitimate monopolist in the industry. But these are only rumors, so far no one is going to prove or disprove the presented version.

In Israel, a trader can get a real prison term for trading binary options.

In some countries, binary options have lost the status of financial instruments, and all operations with them are carried out in bookmakers.

Experts argue that the options under consideration are the most risky objects for investment.

The absence of legislation governing the trading of binary options negatively affects the attitude of ordinary traders towards them.

Today, no one dares to predict the future fate of binary options, considering them as a full-fledged financial instrument.

The situation in the binary options market

If we analyze the important events of the 1st quarter of 2019 related to binary options, we can distinguish the following points:

Exchange (real binary options) remain the “monopoly” of American brokers (they can’t enter the European market, and for Asian or African countries, binary options are not of particular interest).

Serious brokerage companies continue to leave the Russian market, for example, the world-famous trading platform Olymp Trade has ceased to register new participants since March this year.

Some analysts say that binary options continue to be in demand, as evidenced by the new Grand Capital project (a separate trading platform is being created that will specialize only in binary options operations). But on the other hand, is it possible to consider the fact of the reorganization of the company as a “development” of the market, as a result of which two platforms appeared – one for working on Forex and the other for binary options trading?

You should not expect any serious changes in the binary options market until the relevant laws are adopted. Today, it is unlikely that anyone will risk investing large sums of money even in the most promising projects.

How binary options news affects trader profits

Despite the fact that many brokers offer to use their services for conducting operations with binary options, only a small percentage of companies operate using real economic / financial indicators. Being on the resource of a broker demonstrating various charts, signals, forecasts, etc., it is necessary to remember that very often they lure traders with fake indicators. This allows them to work on the principle of a bookmaker, without fear of serious, well-reasoned allegations of fraud. Even if a trader studies forecasts on other resources and, after noticing serious discrepancies, turns to the service administration, they will be told for a long time that all analytical information is “tied” to a certain period of time, different indicators can be used to make forecasts, etc. In extreme cases, such a “fighter for justice” expects account lockout.

The main news of binary options that affect their value belong to the following groups:

Interest rate, inflation and retail sales. The presented economic indicators allow us to determine the “behavior” of the national currency in the near future. For example, a high inflation rate indicates that the value of the national currency will decline in relation to the dollar, euro, etc.

The business activity index (its increase) guarantees the strengthening of the national currency exchange rate.

Any legislative acts aimed at the legalization and free circulation of cryptocurrencies immediately affect the value of bitcoin and other digital coins.

Given the fact that to make a profit using binary options, it is enough to determine only the direction of changes in the value of the asset, then the above parameters are quite enough for profitable operations.