Making the pitch: Explainer videos in business presentations
Explainer videos are short, entertaining, and informative, and they can help you sell your ideas better than a traditional business presentation. Explainer videos are also easier to digest than other types of content. In this post, I’ll explain how to use them effectively in your next pitch meeting or sales presentation.
The art of business presentation
So, what’s the best way to make your pitch? You need to know your audience and understand their needs, but you also need to be able to communicate clearly and effectively. This means that you should use language they understand, but it also means having a clear message that they can understand quickly.
You should also consider who will be presenting on behalf of the company or organization a CEO or CMO might have more experience with public speaking than someone else in the organization who may not have had as much practice or training in communication skills.
Why explainer videos in presentations matter
The time to invest in explainer videos is now. If you’re still on the fence about going this route, here are a few reasons why it’s worth it:
- Efficiency: Explainer videos are short, engaging, and to the point. They allow you to convey your message quickly and effectively. With traditional content, your audience may spend more time deciphering the information, whereas explainer videos get straight to the heart of the matter. This is especially advantageous during in-person presentations, as long-winded speeches can lose your audience’s attention. Even minor distractions can divert them, but a well-crafted explainer video keeps them engaged without relying solely on text.
- Memorability: Explainer videos are compelling and easy to remember. Presenting your story in an entertaining video format increases the likelihood that it will leave a lasting impression on your audience. When people watch a video that explains your company’s offerings, it’s more likely to stick with them than if they read through the same information on a website or blog post. For instance, when you need to clarify your company’s services for better understanding, an explainer video is often more effective than a simple text document.
If you’re considering creating engaging and informative explainer videos that leave a lasting impact on your audience, explore the services provided by https://explain.ninja/. Their expertise can help you craft compelling videos tailored to your specific needs.
Enhancing message clarity
Explainer videos are an excellent way to explain complex concepts. They can be used to tell a story, show how something works, and/or be used in presentations. Explainer videos are also an effective tool for presenting new ideas or products. The following is a list of some of the most common uses for explainer videos:
- To help people understand your product or service: If you have created something new that people may not understand at first glance, then using an animated video on your website will help them grasp what it does without having to read through paragraphs of text in order to get there (and hopefully buy from you).
- To explain technical details: If there’s anything more confusing than reading technical manuals, then I don’t know what it would be! Instead of trying our luck with those kinds of documents, which often contain complicated diagrams and formulas, we can simply watch straightforward tutorials on YouTube instead.
If you’re looking to create compelling explainer videos that simplify complex ideas, you might want to explore what is explainer video. This will provide you with valuable insights into how these videos can effectively communicate intricate concepts to your target audience.
Engaging and persuading the audience
- Use humor. Humor can be a great way to engage your audience and make them feel comfortable with you. It also helps get their attention, so if there’s something important that you want them to remember, it’s good for that too.
- Tell stories about yourself or others who have struggled with the same problem as your audience might be experiencing now this makes it easier for people who are feeling alone in their struggles to see themselves reflected in a person like themselves who made it through those difficulties successfully (and hopefully without giving up!).
- Use statistics when appropriate statistics are powerful because they’re objective facts that can’t be argued with by anyone other than another statistician!
Future trends in business presentations
The future of business presentations is clear: you’ll want to incorporate explainer videos. Why? Because they’re more engaging than slides, more memorable than slides, and more likely to be shared and watched again.
Explainer videos can be a great way for you and your team to showcase what makes your company unique or special. You can also use them when introducing new products or services, offering tips on how customers can get the most out of what you offer, sharing stories from customers who have been helped by using your product/service (and maybe even testimonials from those customers), or explaining how some aspect of technology works in simple terms so that anyone can understand it without having any technical knowledge whatsoever!
We hope that this article has helped you understand the importance of using explainer videos in business presentations. They can be a great way to enhance message clarity and engage your audience, as well as persuade them to take action. But remember: don’t just use one video at the beginning of your presentation; instead, integrate several throughout so that they build on each other throughout!
Explainer videos can be easily shared. People love to share content online, but they often don’t have the time or energy to read through a long blog post or piece of text. A short video is much easier for them to digest, and it’s also easier for them to pass along as well. So not only will your audience consume your message faster if you use an explainer video; but they’ll also spread the word about it at the same time!