What corporate events can you host online?
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It wasn’t too long ago, you had two options when connecting with your investors. You could either speak to them on the phone or meet them in person. But as IR technology has progressed, your options have changed. You can easily deliver key messages, financial updates, and ESG disclosures virtually.
After a pandemic working out the kinks in setup, audio/visual quality, and connection speeds, webcasting companies are perfectly positioned to host your digital events today — whatever your objectives may be. Take a look at the virtual capital market events you can host with the right webcasting tools.
Earnings
Ready to announce your financial performance? Whether it involves a quarterly or annual report, your earnings event provides insights into your profitability as a company. As a result, it can have a big impact on your share price.
Typically a conference call, these events serve you better in a digital format. Transforming your earnings into a webcast makes it easier to share information with shareholders, analysts, and the media, as you can support your presentation with impactful graphics and other multimedia.
Corporate town halls
You might know corporate town halls as all-hands meetings. It earns the nickname because it invites everyone involved in your corporation to attend — from your employees and C-level professionals to shareholders.
Having everyone come together under one roof is challenging, especially since you’re still under the shadow of COVID. While travel limitations are loosening, restrictions still exist and may interfere with your presentation. You may even encounter some resistance from employees and stakeholders if they’re concerned about safety.
By adopting a virtual town hall, you eliminate the physical and health barriers preventing everyone from attending. That way, no one misses vital information about your market performance, financial milestones, and other mission-critical updates.
ESG investor events
You might briefly mention your ESG objectives at an earnings event or town hall. But as the value of ESG rises, you may want to give your corporate philanthropic policy its own presentation. These investor events take your sustainable achievements off the pages of your ESG report and shares them in a dynamic, engaging way.
A virtual ESG event supports your narrative with the latest technology, capturing the market’s excitement about sustainable and social funds. You can supplement your presentation with captivating visuals, multimedia, and trackable polling to deliver a memorable experience.
Non-deal roadshows
A Non-Deal Roadshow (more commonly known as an NDR) is a tactical opportunity to share your brand’s story to the public without the pressure of sales getting in the way.
Since your objective isn’t to sell anything, your team can focus on weaving an engaging story that sheds light on your company and strengthens investor relations. Not only do you get to impart your history as a corporation, but it’s a chance to reveal your vision for the future.
By hosting a virtual NDR, you can share this information with a greater number of people on a smaller budget. You can connect with shareholders and prospective investors simply by sharing a link, requiring very little effort on your attendees’ part.
NDRs, town halls, ESG events, and earnings are just some of the presentations you can host online. With the right IR service and webcasting tools on your side, you can transform any analogue event into a digital experience. To find out how, find an IR service with experience in webcasting for insights.