Sumer joins Xero as design partner for AI innovation
Sumer is excited to announce that it has signed as one of a small group of design partners for Xforce by Xero. Together, they’ll explore how AI and automation can make everyday accounting simpler, giving their people more time to support clients. Their shared ambition is to champion clients’ success, combining great technology with the personal advice and support that help their businesses thrive. Xforce is in beta and is initially being developed with a handful of design partners in Australia, New Zealand and the UK.

Warren Mead, chief executive 0fficer of Sumer, said: “Our clients want more time to run their businesses and an adviser who understands what matters to them. By helping shape Xforce by Xero, we can explore how AI takes more of the everyday admin off colleagues’ plates, giving them more time for the conversations, advice and practical support that make a real difference to our clients. This is what being an SME business champion is all about and we’re excited to begin this journey with Xero.”

Diya Jolly, Xero’s president for Product, Technology & Customer Experience said: “Xero is excited to be working with Sumer as one of our first design partners for Xforce by Xero. Together, we’ll explore how AI and automation can make everyday accounting simpler, giving their people more time to support their clients. Our shared ambition is to champion clients’ success, combining great technology with the personal advice and support that help their businesses thrive.”
Additionally, Sumer has today announced a four-year strategic partnership with Xero. Building on the firm’s existing scale across its network of hubs, where thousands of clients are already managed on Xero, the partnership will deepen Sumer’s digital capability and accelerate its work to move clients beyond basic compliance into proactive advisory, management information and outsourced finance services, including preparation for Making Tax Digital for Income Tax Self-Assessment.

