How to grow your construction business in 2023
Do you already own a construction business and are looking for ways to take it to new heights? Or are you planning to launch a new construction business next year? Regardless of which question applies to you, there are some simple but effective things you can do to help attract success.
Read on for some top tips on how to grow your construction business as 2023 unfolds.
Be proactive about finding projects
Word of mouth can play a beneficial role in helping contractors to find work. However, it’s not enough to rely mostly on referrals if you want your construction business to take off. Instead, you have to take a proactive role in finding leads.
There are a few ways you can go about this, such as print and online advertising. You could even go door-to-door if you work in the domestic sphere. Perhaps most importantly, you can also make the most of lead-generating sites that help to link clients with contractors to significantly boost your chances of securing jobs when you need them.
Follow procedure to the letter
If you want to develop a highly professional and reliable construction company, then it’s vital that you do everything ‘by the book’. Not only does this entail filling out all the appropriate paperwork and following the correct procedures once construction is underway, but it also includes carrying out all of the necessary assessments needed to provide a safe and legal setting for your employees.
To help you achieve this, you should carry out risk assessments and fill out your method statements before each construction project begins. What you include in your method statement will depend on the findings of the risk assessment. To help you in this process, you can make use of a method statement template provided by HS Direct; be sure to add details of all precautionary measures you are taking to protect your employees and mitigate any of the potential risks involved in the upcoming project.
Follow up with potential clients
If you have been invited to bid on some projects along with other contractors, one of the most effective techniques you can employ to win more jobs is to consistently follow up with those potential clients.
The way you do this is up to you. It will depend on how much time you have on your hands. For example, you may prefer to follow up via email or text message. However, for a more personal approach, you may wish to make a phone call or even pay the client a visit to demonstrate your enthusiasm and commitment toward the proposed project.
Prioritise your employees
Injuries are very common in the construction industry, and a number of deaths occur each year; to try and prevent this from happening on your site, it’s crucial that you prioritise the well-being of your employees. This includes everything from giving new staff members a thorough onboarding to ensuring that only qualified operators use particular equipment or machinery.
You should also make sure that all tools and machinery are kept in good working order and that you create a tidy, safe, and orderly working environment, as well as a positive atmosphere. After all, a construction company depends upon its employees, so you need to make sure you are doing all you can to ensure the welfare and job satisfaction of your workers.