How to register a business name: Your practical guide
A business name is more than just a label; it’s the cornerstone of great brand recognition.
It’s a powerful tool that conveys your identity and values to your customers. In fact, according to Zippia, a staggering 82% of customers prefer to shop from brands that share their values.
That’s why selecting the perfect business name is crucial.
But it’s not just about choosing a name; you must also register it properly.
So, how do you go about it?
We’ve done research and compiled 5 important steps to help you register your business name.
Keep reading!
1. Select a unique name
The first step is choosing a unique name that encapsulates your business essence. The business name should be concise, easy to spell, and memorable.
Ensure that you verify the availability of your chosen business name in your state’s business database to ensure it’s not already in use.
2. Register your business
Once you’ve picked the perfect name, it’s time to select a business entity and register it with your state. Common options include Sole Proprietorship, LLC, Partnership, and Corporation.
Familiarize yourself with your state’s specific requirements and complete the necessary paperwork.
Don’t forget to obtain an Employer Identification Number (EIN) and any required licenses or permits before launching your business.
Registering your business automatically records your chosen name. To expertize your business formulation process you can hire an agency.
Agencies such as GovDocFiling provides expertize services and advices in Illinois or other location that help you setup your S-corporation, an LLC or any other form of business.
3. Apply for a Doing Business As (DBA)
If you prefer using a name different from your legal business name for daily operations, consider filing for a Doing Business As (DBA) or trade name.
This allows you to operate under an assumed name, which is often more concise and user-friendly than a lengthy legal business name.
Many entrepreneurs, particularly sole proprietors, choose this route for simplicity and privacy.
4. Apply for a trademark
It’s important to safeguard your business identity from imitation by applying for federal or state trademarks as needed.
You can protect elements such as your business name, logo, slogan, colors, and other brand assets.
5. Secure a domain name
Establishing an online presence is crucial, so while registering your business name, also secure a domain name that aligns closely with your business identity. Your domain name is your online address and should ideally mirror your business name.
Final thoughts
Hopefully, the outlined steps will simplify the process of registering your business name.
By adhering to these guidelines, you can have confidence that you’re on the correct path to safeguarding your business’s identity, ensuring legal compliance, and laying a robust foundation for your future success.
Author bio
Brett Shapiro is a co-owner of GovDocFiling. He had an entrepreneurial spirit since he was young. He started GovDocFiling, a simple resource center that takes care of the mundane, yet critical, formation documentation for any new business entity.
