How to use hashtags to explode your TikTok likes
If your TikTok videos are feeling a little lonely—like they’re stuck on an island with zero likes—don’t worry, you’re not alone.
A lot of creators miss one big trick: using hashtags the right way. Hashtags are more than just trendy phrases. They’re actually a powerful tool that can make or break how far your videos go.
Whether you’re just starting out or you’ve posted a hundred clips, learning to use hashtags properly can send your likes sky-high.
Before diving in, here’s a tip that many TikTok pros swear by: boost your followers with celebian and pair that with strong hashtag strategies. When you mix smart content with a smart growth plan, magic happens.
Now, let’s get into the good stuff—how to master hashtags for more likes.
Why hashtags matter on TikTok
Hashtags help TikTok understand what your video is about. Think of them like labels. When you add a hashtag like #funny or #basketballtricks, TikTok knows what kind of people might want to see your video. It puts your content in front of users who like similar stuff.
That’s why good hashtags can help you:
- Get on the “For You” page
- Reach new people who don’t follow you yet
- Get more likes, shares, and followers
Without hashtags, TikTok has no clue who to show your video to—and that means fewer eyeballs and fewer likes.
Step 1: Use a mix of popular and niche hashtags
Don’t just slap on #fyp and call it a day. That’s like shouting into a stadium full of people and hoping someone hears you. Instead, use a mix:
- Popular hashtags (millions of views): These can get you quick exposure if the algorithm picks you up.
- Niche hashtags (under 500k views): These are more targeted and help your video stand out in a smaller crowd.
- Custom or branded hashtags: Create your own tag for a series or campaign. If people start using it, TikTok notices.
Example:
If you’re posting a dog video, you might use:
- #dogsoftiktok (popular)
- #funnydogmoments (niche)
- #puppylaughs2025 (your custom tag)
This combo gives your video more chances to land in different feeds.
Step 2: Match hashtags to video content
This sounds obvious, but many people mess this up. If your video is a funny prank, don’t use hashtags like #fashion or #makeup unless they actually relate. TikTok will think you’re trying to game the system, and your reach might drop.
Always match your hashtags to what the video is actually about. This makes it easier for TikTok to serve your video to the right people—and those people are more likely to like and engage with it.
Step 3: Use trending hashtags—but be smart about it
Jumping on trends is a great way to get more attention. TikTok has a “Trending” section where you can find hashtags that are blowing up.
But here’s the catch: Don’t just use a trending tag for no reason. If there’s a trend like #GlowUpChallenge, make sure your video fits that theme. Otherwise, it’ll flop—and may hurt your future reach.
Tip: Scroll your “For You” page and note which hashtags you keep seeing. If your video idea fits one of those trends, go for it.
Step 4: Keep it clean and simple
You don’t need 30 hashtags. In fact, using too many can confuse the algorithm. Stick to 3 to 6 strong, relevant hashtags per video. This gives TikTok enough information without overwhelming it.
Also, keep your tags easy to read. Use capital letters at the start of each word for longer tags:
✅ #DanceChallenge2025
❌ #dancechallenge2025
Readable tags = better results.
Step 5: Track what works
Not all hashtags are created equal. The best way to find your golden tags is by testing.
Here’s how:
- Post similar videos with different hashtag combos.
- Check the views, likes, and shares after a few days.
- Repeat what works best.
If you notice that using #MiniVlog always gets more views than #DailyLife, stick with it!
Also, TikTok Pro (free to use) gives you insights into how people are finding your videos. Look for “Hashtag Views” under each post’s analytics.
Step 6: Add hashtags to your comments (bonus trick)
Here’s a little-known trick: If you run out of space in your caption or don’t want to clutter it, post a comment on your own video with extra hashtags. TikTok still picks them up, and it keeps your caption clean and focused.
Step 7: Study your niche
Every TikTok niche has its own “hashtag language.” A gamer might use tags like #GameTok or #FPSlife. A beauty influencer or creator might lean into #SkincareRoutine or #MakeupHack.
Find successful creators in your niche and study their tags. Chances are, they’ve already figured out what works.
Final thought
Hashtags aren’t just decoration—they’re your secret weapon for visibility, likes, and follower growth on TikTok. When used wisely, they tell the algorithm exactly who should see your content.
So don’t ignore them—master them. Your next viral hit might be just one smart hashtag away.