Metro Bank appoints brand and marketing director
Metro Bank is pleased to announce that Jessica Myers has joined the Bank in a newly created role as brand and marketing director.
Based in London, Jessica is responsible for developing and driving forward the Metro Bank brand and marketing strategy, alongside its customer communications.
Jessica joins from RBS where she was head of brand management for the past five years, with responsibility for its 10 portfolio brands. Prior to this, she was responsible for brand management and advertising at Commonwealth Bank of Australia in Sydney, and has also worked with American Express.
Alongside Jessica’s appointment, Metro Bank has recently begun working with creative agency Mr President and media agency Goodstuff to start work on evolving the Bank’s brand strategy.
Commenting on Jessica’s appointment, Paul Riseborough, chief commercial Officer at Metro Bank says: “I’m delighted to welcome Jessica to the Metro Bank team. As we approach our ten-year anniversary as a business we have lots to be proud of, not least being rated no.1 for personal customer service and growing to nearly two million customers. Jess will play an important role in helping us develop our brand and marketing strategy, ensuring we continue to bring competition to the market.
Jessica Myers added: “I’m really excited to be joining Metro Bank. I’m impressed with how the Bank has established its personality within the sector, and in my new role, I’m looking forward to helping evolve the brand as Metro Bank continues to win more customers and shake-up the UK banking scene.”