The most financially successful apps in 2021
The app download market is booming. With the growing number of app stores and services, it is not surprising that mobile apps are taking over the world. It has become a matter of time before they surpass desktop apps.
On top of the list of the most popular live app downloads, this year are TikTok with over 800 Million downloads, Facebook has over 600 Million downloads, Instagram also has over 500 Million downloads, WhatsApp with over 400 Million downloads, and Telegram has over 250 Million downloads.
As people continue to embrace new technologies, the success stories for these successful financial apps will only grow larger!
TikTok is one of the most popular apps in 2021 with over 800 Million downloads in the US.
The app initially only attracted Gen Z users but has seen an influx of new people as more people are stuck at home due to worldwide lockdown measures.
As more people are stuck at home and on their phones, they’re looking for new ways to entertain themselves; social media users are already drawn to the video that TikTok’s algorithm considers.
The positive side for marketers is that TikTok marketing opportunities are growing; you can create organic content or paid adverts on TikTok.
As the number one app in the entire world, it is no surprise that Facebook will be one of the most popular apps of 2021. Facebook has been beneficial when people want to connect and stay in touch.
Even though it is free, Facebook is a good tool for people to market their business and company. In 2021, the app has been around for many years and worked its way up to be one of the most successful apps in the App Store and Google Play Store.
Facebook Advertising and marketing are two essential aspects that you should not ignore when dealing with this type of app. The app is used by billions of people and provides an excellent opportunity for businesses to reach their target audience.
Instagram is a popular social media app used by businesses to share photographs and videos. With its popularity and stable position in the app marketplaces, it’s reasonable to believe that this program has maintained its popularity in 2021.
According to a prediction from October 2020, there will be roughly 1.2 billion Instagram users worldwide by 2023.
Instagram has many beneficial features for business owners, all of which are used to engage with their audience, including IGTV, Instagram Lives, and Instagram Stories.
In mid-2020, the video-sharing platform introduced a new function called Reels, directly competing with TikTok. It’ll be fascinating to see how this new feature develops over time and whether it affects downloads.
Telegram is a free, super-fast messaging app focusing on security and privacy. You can use Telegram on any of your devices at the same time – your communications will seamlessly sync across all of them.
Telegram has over 500 million monthly active users and is one of the top 10 most downloaded apps globally.
You may communicate using Telegram in any conceivable way, including sending texts, pictures, videos, and files of all kinds (doc, zip, mp3, etc.), as well as establishing groups for up to 200K people or channels for broadcasting to unlimited audiences.
As a result, Telegram is an all-in-one messaging solution comparable to SMS and email combined – it can handle everything from personal to professional communication.
Telegram also supports secure end-to-end encrypted voice and video calls, as well as group voice conversations for thousands of people.
State of the app download market 2021
In 2021, the app business reached new heights for the second year in a row. According to Sensor Tower’s survey of the global application environment in 2021, first-time app installations increased to 143.6 billion during the year, a half percent higher than 2020. Still, consumer spending on apps increased by 19.7% yearly to $133 billion.
It includes purchases on the Apple App Store and Google Play and premium apps and subscriptions, but it does not include third-party app stores, such as those in China. The app industry is driven by smartphones’ ubiquity that allows consumers to have a constant connection to apps for banking, messaging, entertainment, and more.
The most successful apps in this market continue to be those that offer a unique and engaging experience, as well as a sense of familiarity and trust.
API Management from Gravitee is a flexible, lightweight, and fast-blazing Open Source solution to help businesses manage and control how users utilise their APIs, and Gravitee’s interactive web page about the USA’s most popular app downloads of 2021 has unveiled some of the most prominent apps that have been so far including Tiktok, Facebook, Instagram, and Telegram.
The success of an app depends on various factors such as design, functionalities, and the number of downloads and over time, the worldwide app market has rapidly evolved with many apps now available on offer that perform certain functions while also offering a great user experience.