Top ways you can use labels and stickers in your business

Printed labels and stickers can be found everywhere nowadays, from baked bean tins to the back of your computer. This means that there are multiple uses that you might not have thought about. If you are a business owner, you may benefit from finding out how you can make the most of labels and stickers. Although you might think that there isn’t much that they can do for your business, you might be surprised that they can be a powerful marketing and branding tool. Below we have prepared a few key examples of how you can utilise labels and stickers in your business.

Packaging

One of the most obvious ways that you can use labels and stickers is to attach them to your business parcels and letters. For example, if you are sending products to customers, you can use a personalised label or sticker on the packaging, where you can display your logo, slogan, and other company details. This can be a fantastic way to promote your company even before the package is open. Moreover, this tactic can be especially helpful for businesses, which are based online, as it can add a nice touch and make customers more excited about the product they are expecting.

Marketing

Using labels and stickers as part of your marketing strategy can be a fantastic way to attract new customers, especially because there are so many ways to get creative. If you are looking for high-quality printed labels, check out Sticky Labels, which allows you to take advantage of a free online label builder and create customised printed labels for your business. For example, you can opt for custom sticky labels, which are ideal for events and mailings. Be sure to take a look at their full range of printed labels and stickers for businesses and corporations or consider uploading your own artwork to get full-colour digitally-printed sticky labels.

Providing information

If you want to ensure that customers can get quick access to the information that they need about your products and services, you can rely on labels and stickers to make things easier. This way, you can highlight additional information, that can help you seal the deal and increase sales. For example, you can include key product details, prices, contact details, and other selling points, that will ensure that customers know what to expect from your business.

Organising the workspace

Apart from marketing and branding, you also have the option to organise your workspace with the help of labels and stickers. If your employees always struggle to find where everything is, this can be a great way to create a new system, that works for everybody. There are many things which can make things messy in the office, such as boxes, folders, and files, that might be lying around. Using labels and stickers can help you stay in control, increase efficiency, and build a productive workforce. Moreover, you can avoid confusion and ensure that your employees won’t waste precious time.

Giving gifts

Everybody likes gifts and freebies, so it can be a good idea to put labels and stickers on any gifts, that you are giving to your customers. You can hand out various items and sample packs at special events, such as exhibitions. Make sure you print out a variety of customised printed labels that will help your business stand out.

Giving gifts can also help you:

• promote brand loyalty
• increase brand recognition
• improve customer engagement
• foster better relationship with customers
• showcase your products to a wider audience

Advertising

You can easily grab people’s attention as they are passing by your store or shop front. This means that you can still advertise your products, even when your business isn’t open. Getting customised printed labels and stickers for your windows is a great way to attract potential customers and increase sales. Their versatility allows you to use them in many different ways, such as on printed brochures and flyers, that you can give out. If there are any special offers or promotions that you want customers to know about, you can use labels and stickers as a direct call to action to inform them.

Making QR code stickers

Lastly, QR codes are increasingly being used across various industries to provide customers with shortcuts to website links and social media pages. Therefore, it can be a good idea to create QR code stickers and hand them out to customers at every opportunity you have. This way, they won’t need to spend time searching for your company’s website online, as they can simply scan the QR code that you have given them. The best part is that you can make your QR code sticker fun and interesting instead of going with standard colours. Be sure to choose vibrant designs, which will inspire more customers to visit your website and find out more about your brand.