What is vital for a job seeker on job search platforms? Valentyn Peltek, CEO and co-founder at Jobsora, shares his experience
Job search technologies are undoubtedly focused on making the job search process as seamless and efficient as possible for job seekers (users). Using big data and algorithms, companies such as Jobsora analyze real-time vacancies from 38 countries worldwide and aggregate them on one platform. It’s convenient, right? However, in 2024, this functionality is not enough for a job seeker. What is vital for a job seeker on job search platforms? Explains Valentyn Peltek, CEO and co-founder at Jobsora.
Mobile friendly software
Mobile-friendly job search experiences are now a baseline expectation (67 percent of job applications were completed on mobile devices, according to Appcast).
The World Bank’s report on the use of advanced technology in job matching platforms emphasizes that nowadays, most platforms are web-based but also have an app version or are developing an app version. A mobile app is more accessible, particularly for those who may not own a computer and are in areas with low connectivity.
From our experience at Jobsora, we know perfectly well that job seekers actively use our job search mobile app. Our data shows that more than 80% of job seekers use mobile to search for jobs.
Salary information
Until every job listing includes compensation data, job seekers must do a fair bit of guesswork when finding employers’ salary ranges. Webspidermount says: “Choosing not to include salary information limits traffic to employers’ job board listings, increasing the time it takes to fill positions.”
Providing transparent salary information is increasingly essential for job seekers and significantly impacts their decision-making process. New SHRM research shows pay transparency makes organizations more competitive and leads to an increase in qualified applicants. 70% of organizations that list pay ranges say it has led to more applicants, and 65% say pay ranges make them more competitive.
These findings underscore the importance of salary transparency in job listings, as it attracts more applicants and builds trust with potential candidates, which is crucial in today’s competitive job market.
Advanced features
To fill employers’ job openings with the most qualified candidates, job search engines and job boards offer various search features (boolean, keyword, location radius search, industry, etc.) Advanced features like subscriptions to RSS feeds and email job alerts are also in demand. For example, job alerts are one of the must-have features, and their activity in job search is much higher. Emails come with vacancies, and it’s a great way to optimize user time.
Our data at Jobsora shows that active search is primarily important for those who want to find a job ASAP. Job alerts help, but they are beneficial for those looking for a better job or offer in the medium term. When users can consider different vacancies while working and are not very limited in time, together with other elements of the job search software, it really works.
Valentyn Peltek emphasizes the importance of AI-powered improvements
AI and ML have been used in job search technologies for years, but the launch of ChatGPT and other AI solutions boosted the integration of this technology into various job product processes.
For example, aggregators can more accurately pair job seekers with suitable roles by implementing AI-driven job-matching algorithms. This sounds like a norm, but behind this norm is a complex technological solution.
Another impactful AI solution is personalized job recommendations based on user behavior, which can increase engagement and improve match success rates.
Additionally, AI can analyze job descriptions through sentiment analysis, helping candidates make informed decisions based on company culture. Real-time notifications keep users updated on new opportunities and application statuses. AI provides valuable data analytics for employers to refine job postings and targeting strategies. Furthermore, AI enhances security by detecting fraudulent job postings.
In today’s rapidly evolving job market, job seekers increasingly rely on technology to navigate their career journeys. As the landscape shifts quickly, job search platforms must keep pace by offering advanced, adaptive features. To stay relevant, job search platforms like Jobsora must continuously innovate, ensuring users can access and evaluate opportunities anytime, anywhere.
Valentyn Peltek, CEO and co-founder at Jobsora
